When, where, why etc and finally how does a firm manage new product development, innovation, create blue ocean strategies and ensure success from the whole process.. well it depends !!.
At present, I am consulting for an organisation in Asia and here is the framework / roadmap I am using.
1. Organizing for product development (PD)
2. Knowledge Management in PD
3. Product development strategy and performance
4. Leadership and creativity in PD
5. Creativity and Design Management and Business Performance
6. . Product development in a global context
7. Networks and alliances in PD
8. Radical product innovation
9. Product development process
10. Product development in services and software
11. Marketing, users and product development
12. Entrepreneurship and PD
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